World’s first UNESCO trail launched in Scotland

The world’s first ever UNESCO trail has launched in Scotland, bringing together the country’s most iconic, diverse and culturally significant sites.

Scotland’s UNESCO Trail connects the country’s 13 place-based UNESCO designations, including World Heritage Sites, Biospheres, Global Geoparks and Creative Cities to form a dedicated digital trail. It aims to take visitors on a cultural journey across the country experiencing everything from history to science, music, design and literature to nature and cityscapes.

Designed specifically to support ambitions to make Scotland a world-leading responsible tourism destination, Scotland’s UNESCO Trail encourages visitors to stay longer, visit all year round, make sustainable travel choices, explore more widely and at the right time of the year, and in turn, contribute to the sustainable quality of life of those communities surrounding the designated sites.

The digital trail – which is available on www.visitscotland.com/unesco-trail – showcases the breadth of culturally astounding UNESCO designations on offer across Scotland, providing information and inspiration to visitors across the world. It also celebrates businesses and communities that are committed to responsible tourism business practices and promotes sustainable travel options.

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